Sense Networks (MIT) Announces Hiring of New CEO David Petersen, Former Senior Vice President at The Nielsen Company (7/27/2010)

Sense Networks is an MIT spinoff that indexes and rankes real world places, based on movement data between these places at different times.

Sense Networks, Inc., a leading mobile location analytics company, announced today that it has named David J. Petersen as the company’s new chief executive officer and a member of the company’s board of directors. The addition of Petersen, formerly a senior vice president with Nielsen Mobile of The Nielsen Company, will significantly enhance the company’s progress in building high-quality information products from large-scale mobile location information sources. [read more]

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